TMZ just called my office looking for a response to the new music video from No Doubt, "Looking Hot." The song has a Wild West visual theme, even though the sound and lyrics do not have an obvious connection to that.
You can see for yourself that Stefani's sexy costume comes close to the "sexy Indian" costumes that we see each Halloween. Adrienne K. tracks such things at her blog, Native Appropriations.
here. See the story at Indian Country Today. So I added some images from the video. The online images I found do not show Stefani in her all-white head band, leather pants, and vest, which is what reminded me of Cher (see below).]
The TMZ reporter wanted to know whether I found the imagery in the video offensive. I am pretty hard to offend, so I am perhaps the wrong person to ask that question. I look at pop culture imagery and try to figure out how it works before I figure out whether I like it or not. So I tried to provide some brief perspective on why other people might be offended by the video.
This is what I gave the reporter:
So, when I see Gwen Stefani dressed as she is in this video, I do not think about any really Indian. I think “Hollywood Indian.” Stefani here is inspired more by Cher from the music video for “Half Breed” than any American Indian who actually existed. Because of that, some people might be tempted to dismiss the video as campy, goofy fun. But that is part of the reason many people in the American Indian community object to such depictions: in the popular American consciousness, these campy, make-believe Indians have replaced real, living and breathing Indians.
|Ryan Red Corn twerking.|
Party on, Ryan.
[Updated Friday night: I haven't seen anything on the TMZ site; this reporter was calling for toofab.com specifically. I won't be surprised if they don't run anything. It just isn't a very interesting music video.]